Join Yaya Han for a spirited look at how cosplay went from a niche fan activity to a commercial Industry! From global companies using cosplay as a marketing strategy to cosplay-centric products available in mass retail, clearly cosplay has become more than just an amateur hobby, but how did it happen? Yaya Han has been at the forefront of the emerging cosplay industry and will share her experiences as fan and professional, talk about the recent changes our community has gone through, and ponder what the future of cosplay might hold!
